Skip to content
Book a demo

Connect documentation

All documentation
Documentation

Tradetracker: Most-used fields

The table below gives information about most-used fields that you can import from Tradetracker. Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

FieldAdverity UI nameType
IDDimension

A unique identifier for the record, such as a campaign ID, affiliate site ID, or transaction ID.

affiliate_assignment_dateDimension

The date when the affiliate site was assigned to a campaign.

affiliate_assignment_statusDimension

The status of the affiliate site's assignment to a campaign (e.g., pending, accepted, rejected, onhold, signedout).

affiliate_modification_dateDimension

The date when the affiliate site's information was last modified.

affiliate_site_category_idDimension

A unique identifier for the category of the affiliate site.

affiliate_site_category_nameDimension

The name of the category the affiliate site belongs to.

affiliate_site_idDimension

A unique identifier for the affiliate site.

affiliate_site_nameDimension

The name of the affiliate site.

affiliate_site_type_idDimension

A unique identifier for the type of the affiliate site.

affiliate_site_type_nameDimension

The name of the type of affiliate site.

affiliate_site_urlDimension

The URL of the affiliate site.

affiliate_trade_rules_enabledDimension

Indicates whether trade rules are enabled for the affiliate site.

assessment_dateDimension

The date when a conversion transaction was assessed.

campaign_category_idDimension

A unique identifier for the category of the campaign.

campaign_category_nameDimension

The name of the category the campaign belongs to.

campaign_characteristicsDimension

Characteristics or attributes associated with the campaign.

campaign_click_to_conversion_durationDimension

The duration between the initial click and the final conversion for a specific transaction, measured from the time of the click to the time the conversion was registered.

campaign_descriptionDimension

A detailed description of the campaign.

campaign_idDimension

A unique identifier for the campaign.

campaign_nameDimension

The name of the campaign.

campaign_policy_cashback_statusDimension

The status of the campaign's cashback policy.

campaign_policy_discount_code_statusDimension

The status of the campaign's discount code policy.

campaign_policy_email_marketing_statusDimension

The status of the campaign's email marketing policy.

campaign_policy_search_engine_marketing_statusDimension

The status of the campaign's search engine marketing policy.

campaign_product_idDimension

A unique identifier for the product associated with the campaign in a conversion transaction.

campaign_product_nameDimension

The name of the product associated with the campaign in a conversion transaction.

campaign_segment_idDimension

A unique identifier for the campaign segment.

campaign_segment_nameDimension

The name of the campaign segment.

campaign_start_dateDimension

The start date of the campaign.

campaign_stop_dateDimension

The stop date of the campaign.

campaign_target_groupDimension

The target audience or group for the campaign.

campaign_time_zoneDimension

The time zone of the campaign.

campaign_urlDimension

The URL of the campaign.

characteristicDimension

A characteristic or specific attribute of a conversion transaction.

click_commissionMetric

The total commission generated from clicks for a campaign or affiliate site.

click_to_conversionDimension

Indicates the nature of the click to conversion (e.g., direct, assisted).

clrMetric

Conversion-to-Lead Ratio, indicating the percentage of clicks that result in a lead.

commissionMetric

The commission earned from a specific click or conversion transaction.

country_codeDimension

The country code associated with the conversion transaction.

cpoMetric

The Cost Per Order (CPO) represents the average cost incurred to generate a single sales order or conversion. It is a key performance metric available in the Affiliate Site Performance report.

csrMetric

Conversion-to-Sale Ratio, indicating the percentage of clicks that result in a sale.

ctrMetric

Click-Through Rate, representing the percentage of impressions that result in a click.

currencyDimension

The currency of the commission or order amount.

dateDimension

This field represents a specific date or a date range used for filtering and retrieving data in reports or transactions. It can be used as a 'From' or 'To' date for periods related to campaign reports or transaction registrations.

descriptionDimension

Provides additional textual details or notes pertaining to a specific lead or sale transaction.

ecpcMetric

The Effective Cost Per Click, representing the average cost of a click.

ecpmMetric

Effective Cost Per Mille (or Cost Per Thousand Impressions), indicating the effective revenue generated per thousand impressions.

fixed_commissionMetric

The fixed commission earned.

impression_commissionMetric

The total commission generated from impressions for a campaign or affiliate site.

ipDimension

The IP address associated with the click or conversion transaction.

lead_commissionMetric

The commission earned for a generated lead.

lead_countMetric

The number of leads generated for a campaign or affiliate site.

num_attributed_touch_pointsMetric

The number of touch points that were attributed to a conversion transaction.

num_touch_pointsMetric

The total number of touch points in the conversion path for a transaction.

order_amountMetric

The total amount of the order associated with a conversion transaction.

originating_click_dateDimension

The date of the initial click that led to a conversion.

overall_click_countMetric

The total number of clicks (including non-unique) for a campaign or affiliate site.

overall_impression_countMetric

The total number of impressions (including non-unique) for a campaign or affiliate site.

registration_dateDimension

The date when a click or conversion transaction was registered.

rejection_reasonDimension

The reason why a conversion transaction was rejected.

sale_commissionMetric

The commission earned for a completed sale.

sale_countMetric

The number of sales generated for a campaign or affiliate site.

shop_descriptionDimension

A description of the shop or merchant associated with the campaign.

total_commissionMetric

The total commission generated from all types of conversions (impressions, clicks, leads, sales).

transaction_statusDimension

The status of a transaction (e.g., pending, accepted, rejected).

transaction_typeDimension

The type of transaction (e.g., click, lead, sale).

unique_click_countMetric

The number of distinct clicks recorded.

unique_impression_countMetric

The number of distinct impressions recorded.