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Quid: Most-used fields

The table below gives information about most-used fields that you can import from Quid. Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

FieldAdverity UI nameType
EngagementsMetric

Returns the number of matching shares, reblogs, or Retweets.

ImpressionsPotential ImpressionsMetric

Represents the potential number of times content related to a topic or theme was displayed to users, indicating the reach of the content. This data is available through the `metricValues` endpoint.

MeasureDimension

Refers to the specific metric being measured or counted for insights, such as Mentions or Posts.

MentionsMetric

Represents the total number of social media posts, documents, or online discussions related to a specific topic or theme. It is a key measure in the Insight Count Report and serves as the most granular level of data, corresponding to individual social media posts.

NegativeSentimentNegativesMetric

Returns the number of matching sound bites containing negative sentiment.

NegativesMetric

Indicates the count or proportion of mentions, posts, or other content that express a negative sentiment towards a topic, brand, or theme. This field is derived from NetBase's sentiment analysis capabilities.

NetSentimentSentimentMetric

Returns the topic's net sentiment score, which expresses the ratio of positive to negative sentiment.

NeutralSentimentNeutralsMetric

Returns the number of matching sound bites containing no sentiment.

PassionPassion IntensityMetric

Returns the topic's passion intensity score, which expresses the ratio of strong emotions to all emotions.

PositiveSentimentPositivesMetric

Returns the number of matching sound bites containing positive sentiment.

PositivesMetric

Indicates the count or proportion of mentions, posts, or other content that express a positive sentiment towards a topic, brand, or theme. This field is derived from NetBase's sentiment analysis capabilities.

SentimentDimension

An analysis of the overall emotional tone or attitude expressed in content, categorized as positive, negative, or neutral. This is a core metric available through Quid's API.

SharesMetric

Returns the number of matching shares, reblogs, or Retweets.

StrongEmotionStrong EmotionMetric

Returns the number of matching sound bites containing strong emotions.

TotalBuzzMentionsMetric

Returns the total number of matching sound bites.

TotalRepostsReblogs/RetweetsMetric

Returns the number of matching shares, reblogs, or Retweets.

contentTypetopic_content_typeDimension

The type or category of the content being analyzed, such as social media posts, news articles, or forum discussions, indicating the source of the data.

dateDimension

This field represents a specific date or timestamp associated with the collected data, used for filtering or grouping data by time, corresponding to parameters like publishedDate or datetimeISO.

descriptiontopic_descriptionDimension

A descriptive text providing details or context about the specific topic being analyzed.

end_dateDimension

The end date for a specified date range for data collection.

nametopic_nameDimension

The name of the topic.

owner.nametopic_owner_nameDimension

The name of the user or entity that owns or manages the topic within the NetBase Quid platform.

owner.userProfileIdtopic_owner_idDimension

The unique identifier for the user profile or entity that owns or manages the topic.

sharingtopic_sharingDimension

Indicates the activity of users sharing content related to a specific topic, reflecting its dissemination and engagement across various platforms. This is a common social media analytic metric.

source_typeDimension

The type of source from which the data was collected (e.g., Facebook, Twitter).

start_dateDimension

The start date for a specified date range for data collection.

statustopic_statusDimension

The current state or classification of a topic within the platform, indicating its lifecycle (e.g., active, emerging, archived) or its processing status. Topics represent automatically identified clusters of conversations or themes derived from analyzed data.

theme_idDimension

An identifier for a specific theme used to categorize and analyze data. Themes are used in cross-sectional reports and as a filter to refine data collection and analysis.

theme_nameDimension

The name of a theme available in the platform.

topicIdtopic_idDimension

The unique identifier of the topic.

topic_content_typeDimension

Describes the type of data sources or content included within a specific topic for analysis, such as social media, news, blogs, reviews, or internal documents. NetBase Quid's platform analyzes various types of unstructured data to provide insights.

topic_descriptionDimension

A comprehensive summary or explanation of the scope and focus of a specific topic within the Quid platform.

topic_idDimension

A unique identifier assigned to a specific topic that is being analyzed or monitored in the Quid platform.

topic_namenameDimension

The name of the topic.

topic_owner_idDimension

The unique identifier of the user or entity who owns the topic.

topic_owner_nameDimension

The name of the user or entity who owns the topic.

topic_sharingDimension

Specifies the sharing settings for the topic, indicating its visibility and access.

topic_statusDimension

The current operational state of the topic, such as whether it is actively collecting and processing data, or if it is inactive. Topics are continuously monitored by the platform.

valueMetric

The actual metric or insight value associated with time-series data or categorized insights.