OutMoove: Most-used fields
The table below gives information about most-used fields that you can import from OutMoove. Other fields might also be available in Adverity.
The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.
Advertiser CurrencyDimension
The currency associated with the advertiser's account, used for financial reporting and spend tracking.
Advertiser IDDimension
A unique identifier for the advertiser.
Advertiser NameDimension
The name of the advertiser associated with the advertising campaign.
Allocated Daily Budget GoalDimension
The daily budget allocated to an advertising campaign, indicating the target spending limit for a specific day. This helps in managing and optimizing the campaign's financial resources over time.
CPMMetric
Cost Per Mille (or Cost Per Thousand), representing the cost an advertiser pays for one thousand views or impressions of an advertisement.
Campaign IDDimension
A unique identifier for an advertising campaign.
Campaign NameDimension
The name of the advertising campaign.
ImpressionsMetric
The total number of times an advertisement was displayed.
Line Item IDDimension
A unique identifier for a line item within an advertising campaign.
Line Item NameDimension
The name of the line item within an advertising campaign.
SpendMetric
The total amount of money spent on advertising.
dateDimension
The calendar date when the performance data was recorded.