Skip to content
Book a demo

Connect documentation

All documentation
Documentation

Appsflyer: Setup guide

On this page

This guide explains how to collect data from Appsflyer.

Introduction

For a list of the fields that you can collect from Appsflyer, see Appsflyer.

Creating a datastream to collect data from Appsflyer

The basics of creating a datastream to collect data from any data source are explained in our guide to Collecting data in Adverity. This guide contains information about the specific steps to create a datastream to fetch data from Appsflyer.

Authorization: Allow Adverity to access Appsflyer

To set up a new authorization to fetch data from Appsflyer, follow these steps:

  1. In the Authorization step of the datastream wizard, click Access Appsflyer using your credentials.

  2. Click Next.

  3. In Account type, select your Appsflyer account type. The next steps depend on this selection.

  4. In API Token V2.0, enter the V2.0 API token. Retrieve your V2.0 API token from Appsflyer as described in the Appsflyer documentation.

  5. In Agency token, enter your agency token.

  6. Click Authorize.

  7. For the Ad network account type, if you choose Access using your credentials or Access using someone else’s credentials, in Set up or edit User apps, you or the person granting access must choose one of the following options:

    • Choose Grant access to all items, including those created in the future to give Adverity User apps to access all existing items and all items created in the future.

    • Choose Select specific items to which you want to grant access to only give Adverity User apps to access the selected items. Adverity will not automatically have access to items created in the future. You will need to grant Adverity access to any items created in the future.

  8. For the Agency account type, in Application IDs, enter the IDs of the Appsflyer applications for which you want to grant access.

Configuration: Choose the data you want to collect from Appsflyer

To choose what data to collect and customize the Appsflyer datastream configuration, follow these steps:

  1. (Optional) Rename your datastream.

  2. In User apps, select the user apps on which to collect data.

  3. In Report type, select the type of data to collect from Appsflyer.

  4. If you selected In App Events Report, in Additional fields, select any additional data fields you want to collect, such as keyword_id, keyword_match_type, and match_type.

  5. If you selected Cohort Report, configure the following fields:

    • In Cohort type, select the type of cohort to analyze.

    • In KPIs, select the Key Performance Indicators to include in the report.

    • In Aggregation type, select how the data is aggregated (e.g., cumulative).

    • In Groupings, select up to seven parameters to group the data.

    • In Period, select the cohort period to filter by in days.

  6. Select the Retargeting checkbox to collect data on the results attributed to retargeting campaigns.

  7. In Geo, select the countries for which to collect data.

  8. In Events, enter the names of the events on which to collect data. To collect data on multiple events, enter the event names in a comma separated list. To collect data on all available events, leave the Events field blank.

  9. In Timezone, select the timezone for which to collect data. UTC is selected by default.

  10. In Attribution touch type, select your attribution settings.

What’s next?