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Media.net: Most-used fields

The table below gives information about most-used fields that you can import from Media.net. Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

FieldAdverity UI nameType
adtagDimension

The identifier or name of the ad placement (ad tag or ad slot) on a publisher's page.

adtag_idDimension

A unique numerical identifier for a specific ad tag or ad slot.

audited_pub_revenueMetric

The verified revenue attributed to the publisher after any adjustments or audits.

country_nameDimension

The country where the ad impressions originated.

creative_nameDimension

The name or identifier of the specific ad creative (e.g., banner, text ad) that was served. This dimension enables publishers to analyze performance metrics like impressions, clicks, and revenue for individual ad creatives.

dateDimension

The specific date for which the statistics are reported.

impressionsMetric

The total number of times an ad was displayed.

rpmMetric

Revenue per thousand ad impressions (RPM).

siteDimension

The publisher's website or property where the ad was served.