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Campaign Monitor: Most-used fields

The table below gives information about most-used fields that you can import from Campaign Monitor. Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

FieldAdverity UI nameType
BouncedMetric

The total number of recipients for a campaign whose emails bounced.

CampaignFromEmailDimension

The 'From' email address used for the campaign.

CampaignFromNameDimension

The 'From' name used for the campaign.

CampaignIDDimension

The unique identifier for a specific campaign.

CampaignNameDimension

The name of the email marketing campaign.

CampaignReplyToDimension

The email address designated to receive replies for the campaign.

CampaignSentDateDimension

The date and time when the campaign was sent.

ClicksMetric

The total number of clicks on links within the campaign.

ClientCompanyNameDimension

The name of the client company associated with the Campaign Monitor account.

ClientCountryDimension

The country where the client account is based. This is used for billing and contact information related to the client.

ClientIDDimension

The unique identifier for the client account.

ClientTimeZoneDimension

The timezone set for the client's account, influencing date and time displays for reporting and scheduling within Campaign Monitor.

NameDimension

The name of the campaign. This field was added to the Campaign Summary in version 3.3.

RecipientsMetric

The total number of recipients targeted by the campaign.

SpamComplaintsMetric

The total number of spam complaints received for the campaign.

TotalOpenedMetric

The total number of times the campaign was opened by recipients, including multiple opens by the same recipient.

UniqueOpenedMetric

The number of unique recipients who opened the campaign at least once.

UnsubscribedMetric

The total number of recipients who unsubscribed from the mailing list after receiving the campaign.

WebVersionTextURLDimension

The URL to the web-based, text-only version of an email campaign. This allows recipients to view the plain text content of the email in a web browser.

WebVersionURLDimension

The URL for the HTML web version of the campaign.