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When I go to a client, I like to go there with lots of data and show them how easy it is to uncover new insights with Adverity. It’s nice to show them that we can reduce our hours and achieve even better results by using the best technology.
Before we used Adverity, campaign optimization could only be done in the respective department of the business units. It took the departments up to 2 days to prepare the monthly reports. Short-notice customer queries, for example on overlapping KPIs, entailed significant additional work,...Thanks to automated reporting, we can now use the freed-up resources to optimize existing campaigns and also answer short-term customer queries quickly and in real-time.
