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Walmart Connect: Setup guide

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This guide explains how to collect data from Walmart Connect.

Limitations

Collecting data from Walmart Connect comes with the following limitations:

  • Display reports support retrieving historical data up to 2 years (730 days) by automatically chunking large date ranges.

  • Other reports are limited to a 60-day lookback window.

  • In the Keyword report, the bid, status, state, and keywordText fields reflect their current values, not the values at the report date. Collecting data for past dates repeats the current value for each date.

Creating a datastream to collect data from Walmart Connect

The basics of creating a datastream to collect data from any data source are explained in our guide to Collecting data in Adverity. This guide contains information about the specific steps to create a datastream to fetch data from Walmart Connect.

Authorization: Allow Adverity to access Walmart Connect

Before creating an authorization to give Adverity access to Walmart Connect, perform the following actions:

  1. Navigate to the Admin page on Walmart Connect.

  2. In the API Partner - Advertiser Level section, click + Add Partner.

  3. In the API Partner name drop-down menu, scroll down and select Adverity (Read Access).

To set up a new authorization to fetch data from Walmart Connect, follow these steps:

  1. In the Authorization step of the datastream wizard, click Access Walmart Connect using your credentials.

  2. Click Next.

  3. (Optional) In Search Advertiser IDs, enter a comma-separated list of search advertiser IDs. You can find these IDs in the Walmart Ad Center in Admin Management.

  4. (Optional) In Display Advertiser IDs, enter a comma-separated list of display advertiser IDs. Data collection will only commence after the connection is approved by Walmart.

    You must provide at least one Search Advertiser ID or Display Advertiser ID.

  5. In Organization ID, enter the organization ID. This field supports entitlement checks and ensures successful report generation. Report generation will fail if this ID is missing.

Configuration: Choose the data you want to collect from Walmart Connect

To choose what data to collect and customize the Walmart Connect datastream configuration, follow these steps:

  1. (Optional) Rename your datastream.

  2. In Advertisers, select the advertisers for whom you want to collect data.

  3. In Advertising channel, select the channel for which you want to collect data.

  4. In Report type, select the type of data to collect from Walmart Connect.

  5. In Fields, change the list of fields that you want to see in your data extract.

  6. In Metadata type, select the metadata type which you want to collect. Currently, only campaign metadata is supported.

What’s next?