Profound: Most-used fields
The table below gives information about most-used fields that you can import from Profound. Other fields might also be available in Adverity.
The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.
average_positionMetric
The average ranking position of a brand's content or assets in AI-generated search results, indicating its visibility.
category_idDimension
A unique identifier for a specific category within the Profound platform, used to scope data and reports.
category_nameDimension
The name of the category to which the data belongs, representing a specific dataset or topic within the Profound platform.
citation_categoryDimension
The specific type or category of citation identified in the AI-generated search results, indicating how a brand was referenced.
citation_shareMetric
The percentage of AI-generated citations that reference a specific brand or its owned domains, reflecting its share of voice in AI search citations.
countMetric
A numerical value representing the total number of occurrences or instances of a specific event or data point within a given context or time period.
dateDimension
The specific date for which the data or metric is reported.
first_cited_atMetric
The date and time when the citation was first recorded or identified by the Profound API.
mentions_countMetric
The total number of times a brand or entity was mentioned in the raw per-execution prompt-answer data. This metric is available through the `/v2/prompts/answers` endpoint.
modelDimension
Refers to the specific AI model or platform (e.g., ChatGPT, Perplexity, Google AI Overviews) where brand visibility is tracked.
pageDimension
The page number within a paginated set of results.
personaDimension
A defined audience segment or user profile used to analyze how brands appear in AI-generated search results for different user types.
prompt.idDimension
A unique identifier for the AI prompt that generated the associated search result or citation.
prompt.nameDimension
The name or title of the AI prompt used to generate the associated search result or citation.
rankMetric
The ranking of a brand or domain within a citation leaderboard based on its appearance in AI-generated search results.
root_domainDimension
The top-level domain (e.g., example.com) associated with content or assets, used for tracking and reporting brand visibility and citations within AI search.
share_of_voiceDimension
Represents a brand's presence or prominence in AI-generated search results relative to its competitors.
tagDimension
A label or keyword associated with an asset, category, or other data point for classification, filtering, and organization.
topicDimension
A specific subject or area of interest within a category that is being tracked for brand mentions and visibility.
urlDimension
The web address (URL) of the content or source where an asset was identified or cited in an AI-generated search result.
visibility_scoreMetric
A metric reflecting the overall visibility or prominence of a brand's content within AI-generated search results.