Awin Advertiser: Most-used fields
The table below gives information about most-used fields that you can import from Awin Advertiser. Other fields might also be available in Adverity.
The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.
DateDimension
A specific date associated with an event, such as a transaction or validation. Used for filtering reports.
DateTimeDimension
A specific date and time associated with an event, offering a more granular timestamp than Date.
accountIdDimension
A unique identifier for the advertiser account within the Awin network, used to scope data requests to a specific advertiser.
accountNameDimension
The name of the advertiser account associated with the data.
accountTypeDimension
A classification or category for the account, indicating its type within the Awin network.
advertiserIdDimension
A unique identifier for the advertiser account within the Awin network. Used to scope data requests to a specific advertiser.
advertiserNameDimension
The name of the advertiser associated with the data.
amendDateDimension
The date on which a transaction was amended within the Awin network. The Awin Transactions Validation API allows for the processing of approved, declined, or amended sales.
amountMetric
The order subtotal amount after discounts, but before additional fees like taxes or delivery charges. If the transaction type is a lead, this represents the number of leads.
basketProductsDimension
Details of the products included in a customer's basket for a given transaction.
bonusCommMetric
The amount of bonus commission awarded for a transaction or specific publisher activity.
bonusNoMetric
The number of transactions or instances where bonus commission was applied.
bonusValueMetric
The total monetary value attributed to bonuses within the affiliate program.
campaignDimension
The name or identifier of the marketing campaign associated with the transaction or performance data.
clickDateDimension
The date when a user clicked on an affiliate link, leading to a potential transaction.
clickRefDimension
A reference or identifier for a specific click event, used for tracking and attribution.
clicksMetric
The total number of clicks generated by an advertisement or publisher link.
commissionAmountMetric
The monetary value of commission earned from a transaction.
commissionGroupCodeDimension
A code identifying the commission group that applies to a specific transaction, determining commission rates.
commissionStatusDimension
The current status of a commission, such as pending, approved, or declined.
creativeIdMetric
A unique identifier for a specific creative asset, such as a banner or text link, used in advertising campaigns.
currencyDimension
The ISO currency code of the currency used for a transaction or amount.
declineReasonDimension
The reason provided if a transaction or commission was declined.
declinedCommMetric
The total amount of commission that has been declined.
declinedNoMetric
The number of transactions that have been declined.
declinedValueMetric
The total monetary value of sales associated with declined transactions.
idMetric
A unique identifier for a record within the Awin platform, such as a transaction ID, publisher ID, or product ID.
impressionsMetric
The number of times an advertisement or creative asset has been displayed to users. This is a key metric in creative performance reports.
lapseTimeMetric
The conversion time in seconds, representing the duration from the initial click to the completed transaction.
networkFeeDimension
The fee charged by the Awin network for services such as processing transactions or commissions.
orderRefDimension
A unique reference number for a customer order or transaction.
pendingCommMetric
The total amount of commission that is currently in a pending status, awaiting validation.
pendingNoMetric
The number of transactions that are currently in a pending status, awaiting validation.
pendingValueMetric
The total monetary value of sales associated with pending transactions.
primaryRegionDimension
The primary geographical region relevant to the account or data, used for filtering reports and indicating operational areas.
primaryTypeDimension
Indicates the type of account, which can be either 'publisher' or 'advertiser'.
publisherIdDimension
A unique identifier for the publisher (affiliate) who generated the traffic or transaction.
publisherNameDimension
The name of the publisher (affiliate) associated with the data.
regionDimension
The geographical region relevant to the data, such as the region where a transaction occurred or a publisher operates. Used for filtering reports.
salesRegionsDimension
The geographical regions associated with sales activities or reporting, used to filter data based on operational areas where transactions occur or publishers operate.
totalCommMetric
The overall total amount of commission earned, including pending, approved, and declined commissions for reporting purposes.
totalNoMetric
The overall total number of transactions recorded for reporting purposes.
totalValueMetric
The overall total monetary value of sales or transactions for reporting purposes.
transactionDateDimension
The date on which a transaction took place. This is a reporting date type.
typeDimension
A classification or category for a record, such as the type of transaction (e.g., lead), customer acquisition type (e.g., NEW, RETURNING), or account type.
urlDimension
The URL to which a webhook response, containing transaction status details, will be sent.
userRoleDimension
Represents the specific role or permission level a user account has for an associated Awin account. Examples include 'Owner', 'Admin', 'Full Access', 'Basic Access', 'Viewer', and 'Restricted Viewer', each granting different levels of access and control within the advertiser program.
validationDateDimension
The date on which the commission payment for a transaction was validated. This is a reporting date type.
voucherCodeDimension
A promotional code used by customers to receive discounts or special offers, often tracked for attribution.