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Best Practice and How-to Guides from the brightest minds around Adverity

Want to know How to Develop an Insights-Driven Culture? Need to understand Data Governance Best Practice? Check out our groovy collection of how-to and best practice guides!

Education Data Integration How to and Best Practice Guides

Christoph Bodenstein

3 Ways of Overcoming GA4’s API Limits in Looker Studio

Mar 7, 2023
Education Data Integration How to and Best Practice Guides Data Connectors

Lorenz Weinzierl

API Updates: How To Deal with Connector Maintenance

Feb 1, 2023
Education Analytical Maturity How to and Best Practice Guides Data Culture

Andy Fairclough

How to Implement Data Democratization

Jan 11, 2023
Education Data Integration How to and Best Practice Guides

Giulio Bonanni

How to Report on Reach

Dec 20, 2022
Data-driven Marketing Education How to and Best Practice Guides

Ben Brookes

How to Compare Campaign Performance Across Regions Using Location Data

Oct 13, 2022
Data-driven Marketing How to and Best Practice Guides Marketer

Ben Brookes

How to Measure Ad Viewability: 5 Metrics and 3 Common Pitfalls

Aug 24, 2022
Data-driven Marketing Education Analytical Maturity How to and Best Practice Guides Marketing Analytics

Andre Galinha

Marketing Data Management: A Guide to Getting Started

Aug 4, 2022
Data-driven Marketing Education How to and Best Practice Guides Marketing Analytics Data Culture

Ben Brookes

Data Storytelling: The Best Path to Sharing Data and Insights

Aug 2, 2022
Data-driven Marketing Education How to and Best Practice Guides Data Visualization Data Culture

Ben Brookes

Top 8 Data Storytelling Methods

Aug 2, 2022
Marketing Technology Education How to and Best Practice Guides Marketing Analytics

Dayo Fordah

Tag management: Best practices for marketers

Jul 28, 2022
Big Data Data-driven Marketing How to and Best Practice Guides Marketer Data Culture

Adverity

Best Practices for Naming Conventions of Marketing Campaigns

Jun 30, 2022
Data-driven Marketing Education How to and Best Practice Guides Data Analyst Marketer Data Culture

Adverity

How a Data-Driven Company Culture Can Play a Massive Role in Improving Performance

Jun 16, 2022
Education Events How to and Best Practice Guides

Daniel Fröhlacher

How to Use Marketing Analytics Effectively and Escape the Reporting Jungle

Jun 2, 2022
Data-driven Marketing Education Events How to and Best Practice Guides Data Visualization Marketing Analytics

Adverity

How to Shift Marketing Optimization to Become More Forward-Thinking

May 10, 2022
Customer Experience Marketing Technology Data-driven Marketing Education How to and Best Practice Guides

Daniel Fröhlacher

In Digital Touch with Your Fanbase: How to Turn Customers into Fans

May 3, 2022
Marketing ROI Data-driven Marketing Education How to and Best Practice Guides eCommerce

Lily Johnson

How to Optimize Your eCommerce Plan for the Golden Quarter

Oct 14, 2021
Data-driven Marketing Education How to and Best Practice Guides What is Data Visualization Marketing Analytics

Tom Rennell

What is a Cohort Analysis (and how can marketers use it)?

Sep 29, 2021
Education How to and Best Practice Guides eCommerce Data Connectors

Adverity

How to use shopify data to level up your eCommerce analytics

Sep 2, 2021
Marketing ROI Education Analytical Maturity How to and Best Practice Guides Marketing Analytics

Adverity

Top 3 barriers to insights-driven marketing (and how to overcome them)

Aug 31, 2021
Education Cookie Deprecation How to and Best Practice Guides

Adverity

How to handle a perfect storm of COVID and cookies

Aug 12, 2021
Data-driven Marketing Education How to and Best Practice Guides Marketing Analytics

Adverity

How to build an insights-driven culture in your business

Aug 10, 2021
Marketing ROI KPIs and Metrics Data-driven Marketing Education How to and Best Practice Guides Artificial Intelligence Data Visualization Marketing Analytics

Eleni Nicolaidis

How to Enrich Your Marketing Dashboards with Proactive Insights

Jun 2, 2021
Marketing Technology Data-driven Marketing Education How to and Best Practice Guides Data Visualization Marketing Analytics

Adverity

How to Find the Right Balance Between Brand and Performance Marketing?

Apr 22, 2021
Education How to and Best Practice Guides Data Visualization

Vladimir Ceric

3 Tips on How to Tell a Good Story with Data Visualizations

Apr 8, 2021
KPIs and Metrics Data-driven Marketing Education Data Integration Events How to and Best Practice Guides Data Visualization Marketing Analytics

Adverity

How to Avoid Headless Chicken Marketing with Mindshare

Feb 3, 2021
Data-driven Marketing Education Data Integration How to and Best Practice Guides eCommerce Marketing Analytics

Tom Rennell

How to Centralize Your eCommerce Data for Intelligent Insights

Jan 27, 2021
Marketing ROI KPIs and Metrics Data-driven Marketing Education How to and Best Practice Guides Artificial Intelligence Marketing Analytics

Adverity

How to Embrace the Power of Proactive Analytics

Nov 26, 2020
Big Data Marketing ROI Data-driven Marketing Education Data Integration How to and Best Practice Guides Marketing Analytics

Adverity

How to Get Ahead of the Competition with Data and Analytics

Nov 11, 2020
Big Data Data-driven Marketing Education How to and Best Practice Guides CPG and Retail eCommerce Marketing Analytics

Adverity

How to Map Out a Successful Q4 in Retail in a Year Like This

Oct 15, 2020
KPIs and Metrics Data-driven Marketing Education Data Integration How to and Best Practice Guides Data Visualization Marketing Analytics

Adverity

How to Get From Data Silos to Automated Insights?

Sep 30, 2020
Data-driven Marketing Education Data Integration How to and Best Practice Guides Marketing Analytics

Christoph Bodenstein

How to Automatically Import Data into Google Analytics

Oct 28, 2019
Data-driven Marketing Education Data Integration How to and Best Practice Guides

Eugen Knippel

How to Defeat Data Chaos with Marketing Intelligence

Mar 25, 2019