Trusted by marketing teams and leaders across the globe
Does any of this sound familiar?
“All our data is stuck sitting in silos.”
“We struggle to leverage our data as an asset.”
“There's too much tribal knowledge when it comes to data.”
Why Marketers love Adverity
Without Adverity:
- Integrating and unifying data is a huge drain on resources
- It takes too long to get the data you need
- Data is inaccurate, inconsistent, and incomplete
- Lack of ownership around data and governance
With Adverity:
- Improved efficiency by automating data collection
- Instant access to the data you need for reporting
- Improved decision-making to drive performance
- Trustworthy data through effective data governance
The biggest benefit is the democratization of the data. Thanks to our ability to expand the data we bring to departmental stakeholders, we’ve been able to ramp up on our social strategies, to understand when and what to post, and maximize engagement.
With the multitude of marketing campaigns we carry out at Vodafone each year, excellent management is essential - not only for the success of each campaign but also for its efficient implementation and analysis... That's why it was of the utmost importance to not only bring management in-house but also to optimize the data quality and the quality of the resulting analyses. Thanks to our collaboration with partners such as Adverity and AWS, we are now able to do exactly that - and still save massively on costs.