Data integration for CPG and Retail Brands

The integrated data platform for CPG brands and retailers

Simplify and automate your reporting by creating a complete overview of your current marketing campaign performance.

Adverity enabled us to free up a lot of time and focus on actually looking into the data, analyzing the data, and trying to identify opportunities, trends, and anomalies.

Allan McLuckie, Online Analytics Manager, Colgate-Palmolive

Adverity helped us improve our big data needs by providing cleaned and harmonized data in a very transparent way. This was a huge spark in our productivity

David O’Neill, Global Data Solutions Manager, Mediacom

Thanks to the automated data flows, on just one test brand we were able to save about 200 hours a month. It was an instant success, and as a result this client now wants data for their entire portfolio of about 50 brands to be onboarded through Adverity.

Before we used Adverity, campaign optimization could only be done in the respective department of the business units. It took the departments up to 2 days to prepare the monthly reports. Short-notice customer queries, for example on overlapping KPIs, entailed significant additional work,...Thanks to automated reporting, we can now use the freed-up resources to optimize existing campaigns and also answer short-term customer queries quickly and in real-time.

Agnieszka Kutyla, Head of Data & Analytics

Adverity offers one of the best ETL solutions, allowing seamless aggregation of data from multiple ad platforms into a single data warehouse.

Chander Dhar Sharma, Data Scientist, Hotspex Media

Sound familiar?

“We struggle to connect automatically to all relevant data sources and create a single source of truth.”

“Our dashboards are too complex and require too much coding knowledge.”

“We find it difficult to monitor KPIs and optimize campaigns on all our channels.”

Flexible data management

Manage and organize data from multiple sources in a simple and straightforward way. Use our data integration module to automate the collection and transformation of data from over 600 sources.

Benefit from the power of combined and harmonized data to create a complete picture of your company’s marketing performance.

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Flexibility of reporting

Reduce complexity of marketing reporting by pushing your data to your favorite third-party destination for storage, visualization, or analysis.
Contribute to the democratization of data within your whole organization, and share key information with internal and external stakeholders with just a few clicks.

Intelligent data analysis

Combine data from multiple sources and improve cross-channel attribution, to fully understand the market and your customers.

Easily monitor the results of your sales and marketing with our AI-powered features and identify negative trends before they affect your business results.

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