Marketing analytics platform for CPG brands and retailers

Simplify and automate your marketing reporting by creating a complete overview of your current (and future) campaign performance.

  • Colgate Palmolive
  • Red Bull
  • IKEA
  • JD
  • Fashionette
  • Barilla
  • Helly Hansen
  • Integrate data from any source

    Connect automatically to all relevant data sources and create a single source of truth, clearly displaying your campaign performance and ROAS.
  • Create all reports fast and easy

    Benefit from an easy-to-use platform that requires no coding knowledge to create complex dashboards, allowing you to get quality insights within seconds.
  • Constantly monitor and optimize

    Monitor all KPIs constantly, optimize campaigns on all channels, and proactively identify trends and eliminate anomalies that could affect your campaign success.

Flexible data management


Manage and organize data coming from multiple sources in a simple and straightforward way, and prepare it for further analysis.

Use our data integration module to automate collection and transformation of data from over 600 sources. Benefit from the power of combined and cross-referenced data to create a complete picture of your company’s marketing performance.

Simplified reporting through dashboards


Reduce complexity of your reporting and visualize data in powerful dashboards that will display all your business KPIs and the ROI of your marketing campaigns.

Contribute to the democratization of data within your whole organization, and share key information with internal and external stakeholders with just a few clicks.

Intelligent data analysis


Combine data from multiple sources and improve cross-channel attribution, to be able to fully understand the market and your customers.

Constantly monitor the results of your sales and marketing with our AI-powered features and identify negative trends before they affect your business results.

What our clients say...

  • "Adverity enabled us to free up a lot of time and focus on actually looking into the data, analyzing the data, and trying to identify opportunities, trends and anomalies."

    Allan McLuckie

    Online Analytics Manager, Colgate-Palmolive

    Colgate Palmolive
  • "When I started working at IKEA a couple of years ago, not even 10% of what we can achieve now with our data was possible. I believe that Adverity was one of the key contributors to this improvement."

    Maimuna Mosser

    Chief Business Development Officer, IKEA Austria

    IKEA

Ready to get a full grasp of your campaign performance?

Reducing customer acquisition cost with data


A practical guide how to use data to lower your CAC and run a profitable business relying on online sales.