Marketing Analytics Blog | Adverity | Generative AI

Thought-Leadership Artificial Intelligence Generative AI data democratization

Tom Rennell

Why Model Context Protocols (MCPs) Are Key to AI-Driven Marketing Data

Jun 3, 2025
Data-driven Marketing Thought-Leadership Generative AI data democratization

Tom Rennell

How Conversational AI Supports Different Roles Across the Business

May 27, 2025
Thought-Leadership Artificial Intelligence Data Access Generative AI

Mark Debenham

Conversational AI: Bridging The Gap Between Real-Time Data And Real-Time Curiosity

Apr 10, 2025
Data-driven Marketing Thought-Leadership The Undiscovered Metric Generative AI

Irina Prevalova

Organic Growth in the AI Era: Insights from HubSpot's Head of EN Growth

Sep 10, 2024
Data Transformation Generative AI

Tina Hintringer

6 Best AI Prompts for Data Transformation

Aug 27, 2024
Thought-Leadership The Undiscovered Metric Generative AI

Lily Johnson

Standing Out in a Sea of Sameness: Why Marketers Need to Get Creative With Gen AI

Apr 8, 2024
Thought-Leadership Artificial Intelligence Data Governance Generative AI

Jessica Cardonick

What Are The Risks and Potential Impacts of Gen AI on Marketing?

Mar 21, 2024
Marketing Technology Education How To and Best Practice Guides Generative AI

Jessica Cardonick

How To Get Started Using Gen AI To Solve Marketing Challenges

Mar 14, 2024
Thought-Leadership Artificial Intelligence Marketing Analytics Generative AI

JJ Haigh

Why Gen AI is No Longer a Buzzword For Marketers

Mar 4, 2024
Thought-Leadership Artificial Intelligence Marketing Analytics Generative AI

Irina Prevalova

11 Skills Marketers Need To Unlock The Full Potential of Gen AI

Jan 25, 2024
Marketing Technology Thought-Leadership Artificial Intelligence Marketing Analytics Generative AI

Irina Prevalova

8 Questions You Should Ask Before Implementing Generative AI

Nov 21, 2023
Marketing Technology Artificial Intelligence Data Stack Generative AI

Irina Prevalova

6 Data Challenges That Generative AI Could Help Solve for Marketers

Nov 9, 2023