Optimize your telecoms marketing investments

Use our integrated data platform to create a full overview of campaign performance, and optimize your marketing investments.

At Barilla we measure thanks to Adverity, metrics in near or real time – a pulse check of success. Weekly, we measure more top level KPIs, uncovering our impact. Long-term, our in-house tools reveal the impact on performance and equity. Adverity, our vital ally, ensures every move counts, adapting on the fly.

Lyndsay Weir, Chief Analytics and Insight Officer

Adverity has allowed our analysts to spend time on what they do best, analyzing and generating insights instead of manual data wrangling

Candice Wu, Manager - Data Management

Since using Adverity, collecting data and creating reports are now table stakes. It’s on autopilot, allowing our team to focus on getting the most out of our data. We’re starting to get more into prescriptive and predictive strategies. If we do XYZ, we know it would make this impact for this specific customer.

Jeff Coleman, Leader of Digital Marketing Science, Carter’s

Adverity has enabled us to present and interpret our data in a way that aids cognitive understanding, our insights are much clearer.

Adverity helped us improve our big data needs by providing cleaned and harmonized data in a very transparent way. This was a huge spark in our productivity

David O’Neill, Global Data Solutions Manager, Mediacom

Sound familiar?

“Getting a single view of performance across all our data is a complex process.”

“We spend too much time trying to pull customer, sales, and marketing data into reports.”

“We struggle to identify campaign optimizations that will improve ROI.”

How we help

Combine data from all your sources

Get up and running in minutes with access to a constantly growing library of 600+ pre-built, painstakingly-maintained connectors - or build and add your own. What’s not to love?

Simple reporting and information sharing

Make it simple to display marketing ROI and alignment with marketing plans, and share this information with other sectors within the company.
Power reports on your most important KPIs, like LTV or CAC, and tap directly into the performance of your ads, social media, website, and all other relevant marketing channels.

Unrivaled data enrichment

Data blending, translation, currency conversion - go beyond basic data transformation with powerful pre-defined enrichments and versatile custom scripts to get your data exactly how you want it.

Go deeper into your data

Pull data at any level of granularity you need and combine with intelligent tools that let you explore deeper than ever before.

Data governance built-in

Easily ensure data quality and completeness, manage access across the entire business, and get complete control over your data security - all from a single place.

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