PRESS RELEASE
42% of CMOs Claim Data Hinders Creativity, According to New Research
The CMO survey of small to midsized businesses (SMBs) also finds 49% agree manual reporting is putting people off wanting to work in marketing with over a third (36%) stating that staff retention is...
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Adverity Launches on Google Cloud Marketplace
April 28, 2022
London, 28 April, 2022: Adverity, a leading data and analytics platform for marketing, sales and e-commerce teams, has today launched on Google Cloud Marketplace. The Adverity solution is now... -
Adverity and IAS Collaborate on Reporting API to Improve Marketing Effectiveness and ROI
April 26, 2022
Adverity, the data and analytics platform enabling marketing, sales and eCommerce teams, today announced the integration of Integral Ad Science’s enhanced Reporting API, Report Builder, that will... -
Marketing Data Integration Solution from Adverity, Now an SAP Endorsed App Available on SAP® Store
April 6, 2022
Adverity, the leading data integration platform for marketing, sales, and e-commerce teams, announced today that its Marketing Data Integration solution is now an SAP-endorsed app, available for... -
Adverity Can Deliver 368% 3-year ROI, According to Total Economic Impact Study by Independent Research Firm
February 15, 2022
Customer study shows organizations can save up to $2.3m in time savings on marketing analytics activities and improved efficiency in data management and operations over three years when using... -
Studie zeigt: Marketingplattform kann 3-Jahres-ROI von 368 Prozent erzielen
February 15, 2022
Kundenstudie zeigt Vorteile des Einsatzes der End-to-End-Plattform von Adverity für die Marketingdatenanalyse – Unternehmen können über einen Zeitraum von drei Jahren bis zu 2,3 Mio. US-Dollar an... -
‘Majority of marketing departments rely on outdated data and analytics practices’ says report
January 12, 2022
The majority of marketing departments still rely on outdated practices when it comes to marketing data and analytics, according to a new report from Adverity. Of the almost two-thirds of marketers... -
1 in 4 eCommerce Marketers Struggle to Demonstrate Impact of Campaigns
December 7, 2021
Manual Data Wrangling adding to a cocktail of challenges facing eCommerce Marketers The eCommerce sector faces challenges beyond the perfect storm of supply chain disruptions and rising inflation,... -
Adverity Wins Great Accolades by Capterra
October 18, 2021
Our marketing analytics platform has been listed in six categories of Capterra’s 2021 Shortlists. -
Adverity Expands Executive Team Amidst Rapid Growth
June 8, 2021
Marketing analytics platform announces two new C-Level roles to accelerate strategy and customer-centricity. [Vienna, Austria - June 8, 2021] Adverity, the rapidly growing marketing analytics... -
Adverity Continues to Dominate as Momentum Leader in G2 Spring 2021 Report
March 23, 2021
Marketing intelligence platform continues to rank as a trusted choice for enterprises in Business Intelligence Software for Small Businesses, Mid-Market ETL Tools, Marketing Analytics and Data... -
Adverity's Alexander Igelsböck Accepted Into Forbes Technology Council
February 3, 2021
Forbes Technology Council is an invitation-only community for world-class CIOs, CTOs, and technology executives. -
Adverity to Provide Open Access to Sources, Including Salesforce, LinkedIn and Google Analytics, with SAP Data Warehouse Cloud
December 17, 2020
Connecting different data sources and bringing them all together streamlines marketing decisions through actionable insight -
Adverity is Number One in 2021 G2 Winter Report for Big Data Integration Platform
December 17, 2020
Data intelligence platform also continues to rank as a Leader in Marketing Analytics Software, Data Visualization Software, E-commerce Data Integration and ETL Tools categories London, UK, 17... -
Adverity Joins Official Twitter Partner Program
November 12, 2020
Partnership sees Adverity extending its reach in providing seamless data integration to brands, agencies and marketers. London, UK, 12 November 2020: Adverity, a leading force in marketing data... -
Adverity named Cool Vendor by Gartner
October 20, 2020
New report features Adverity among innovative marketing data and analytics vendors London, UK, 20th October, 2020: Adverity, a leading marketing data intelligence platform, is featured in the... -
Adverity launches Augmented Analytics
October 8, 2020
New tool for marketers identifies critical insights before hitting the data haystack New York, US, October 8th, 2020: Adverity, a leading force in marketing data intelligence, today launched... -
Adverity Maintains G2 Grid Leader Position in Fall 2020 Report
September 24, 2020
Data intelligence platform ranks top in Momentum Grid Report for ETL Tools. London, UK, 23 September, 2020: Adverity, a leading marketing data intelligence platform, has maintained its position as... -
Adverity Appoints Wes Nichols as Non-Executive Director
September 14, 2020
Former CEO and Co-Founder of MarketShare joins Adverity to further accelerate growth. New York, US, 14th September, 2020: Adverity, a leading force in marketing data intelligence, today announced the... -
Adverity Now Available in the Microsoft Azure Marketplace
July 1, 2020
Microsoft Azure customers worldwide now gain access to Adverity’s ETL/ELT for Azure & Microsoft SQL Server, to take advantage of the scalability, reliability and agility of Azure to shape business... -
Adverity Raises $30M in Series C Funding Round Led by Sapphire Ventures
April 21, 2020
Equity investment signifies momentum in automated business insights for the marketing data platform London, UK, 20 April 2020 – Adverity, a leading force in marketing data intelligence and business...