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Press release / Adverity Maintains G2 Grid Leader Position in Fall 2020 Report

Adverity Maintains G2 Grid Leader Position in Fall 2020 Report

Data intelligence platform ranks top in Momentum Grid Report for ETL Tools.

London, UK, 23 September, 2020: Adverity, a leading marketing data intelligence platform, has maintained its position as leader in the Momentum Grid Report for ETL Tools in the G2 Fall 2020 Report.

G2 is a business product review and ranking platform where verified users share their experiences and feedback on software and SaaS tools. Rankings are based on how likely users are to recommend the service to others, user satisfaction and product popularity.

The marketing data intelligence platform remains in the top three of the Grid Report for ETL Tools and is second in the Relationship Index – which is dependent on quality of support and the likelihood of a business recommending Adverity’s services.

In the Momentum Grid Report for Marketing Analytics, which is based on customer satisfaction reviews and employee growth, Adverity maintains its position in fourth place – the same position it holds for the Best E-commerce Data Integration Software.

In addition, Adverity has seen advancement from being a high performer to a leader in the Grid Report for Business Intelligence where it is ranked in 22nd position. It is also recognised as a leader in the Grid Report for Data Visualisation Software where it ranks in twelfth position.

Alexander Igelsböck, CEO and Co-Founder of Adverity, comments: “Data insights are pivotal in ensuring businesses and their digital teams remain agile in what is an ever shifting digital environment. Our recognition by G2 in the disciplines of marketing analytics, ETL tools, data visualisation, and data integration is testimony to Adverity’s provision of a seamless marketing intelligence platform.

Our mission is to remove the complexity surrounding data and to provide teams with the metrics that matter in a clear and easy to apply way – the G2 report acknowledges the ongoing work our team is undertaking in achieving this and is a great way to help evaluate our success. I am proud of what the team has accomplished as it goes from strength to strength.”

Founded in 2015, Adverity’s headquarters are in Vienna, Austria, with company offices in London and New York.


About Adverity
Adverity is an intelligent marketing analytics platform specialising in enabling data-driven marketing teams to make better decisions and improve performance, faster and easier. By transforming siloed data into actionable insight, Adverity reduces the complexity involved in demonstrating the return on investment of multichannel marketing spend.
Through automating data integration from hundreds of sources, our vendor-agnostic, end-to-end platform delivers a single view of marketing performance across your business. With the help of powerful data visualisations, Adverity reveals tangible business impact of marketing activities and improves performance by uncovering real-time opportunities to fuel growth with augmented analytics.

For any further information, please contact:
Chris Kader
+44 203 642 1124