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Marketing ROI What is Marketer

Ben Brookes

What is Ad Viewability?

Aug 24, 2022
Marketing ROI Data-driven Marketing Data Integration Data Visualization Marketing Analytics

Adverity

5 Basic Data Sources Every Marketer Needs to Monitor Daily

May 26, 2022
Marketing ROI KPIs and Metrics Data-driven Marketing Marketing Analytics

Daniel Fröhlacher

Programmatic 2022 and The Question: How Effective is My Advertising?

May 12, 2022
Marketing ROI Data-driven Marketing Data Integration CMO Data Visualization Marketing Analytics

Lily Johnson

Top 3 Data Challenges Facing the C-Suite in 2021

Dec 2, 2021
Marketing ROI Data-driven Marketing Marketing Analytics

Lily Johnson

Top Data Analytics Challenges in 2022: Analysts Vs. Marketers

Nov 16, 2021
Marketing ROI Data-driven Marketing Education How to and Best Practice Guides eCommerce

Lily Johnson

How to Optimize Your eCommerce Plan for the Golden Quarter

Oct 14, 2021
Marketing ROI Data-driven Marketing Education Data Integration eCommerce Data Visualization Marketing Analytics

Amy Mills

Top 5 tips to get the most out of your marketing campaigns in the holiday season

Oct 6, 2021
Marketing ROI Data-driven Marketing Education eCommerce Marketing Analytics

Amy Mills

Is your retail business ready for the holiday season?

Sep 22, 2021
Marketing ROI Education Analytical Maturity How to and Best Practice Guides Marketing Analytics

Adverity

Top 3 barriers to insights-driven marketing (and how to overcome them)

Aug 31, 2021
Marketing ROI Data-driven Marketing Education Cookie Deprecation What is Marketing Analytics

Tom Rennell

What is Marketing Mix Modeling (and how can it help with marketing attribution)?

Aug 4, 2021
Marketing ROI Marketing Technology Data-driven Marketing CMO Data Visualization Marketing Analytics

Andrea Buforn

Our Top Marketing Tools for 2021 and Beyond

Jun 22, 2021
Marketing ROI KPIs and Metrics Data-driven Marketing Education How to and Best Practice Guides Artificial Intelligence Data Visualization Marketing Analytics

Eleni Nicolaidis

How to Enrich Your Marketing Dashboards with Proactive Insights

Jun 2, 2021
Marketing ROI KPIs and Metrics Data-driven Marketing Marketing Analytics

Joseph Danter

The Top 5 Marketing KPIs You Need to Start Tracking in H2

May 19, 2021
Marketing ROI Data-driven Marketing Artificial Intelligence Marketing Analytics

Eleni Nicolaidis

How Much Should You Budget For Marketing In H2 2021?

May 11, 2021
Marketing ROI Marketing Technology Data-driven Marketing Education What is Marketing Analytics

Tom Rennell

What is Multi-Touch Attribution and why do third-party cookies matter?

Apr 13, 2021
Marketing ROI Data-driven Marketing Marketing Analytics

Tom Rennell

3 Ways Sports Brands Can Use Data to Increase Audience Engagement

Mar 18, 2021
Marketing ROI Marketing Technology Data-driven Marketing Data Visualization Marketing Analytics

Tom Rennell

Google Says “No More Personalized Ad Tracking” - What Does This Mean?

Mar 10, 2021
Marketing ROI Marketing Technology Data-driven Marketing Data Integration Data Visualization Marketing Analytics

John Ball

4 Things We Hear Agencies are Struggling With

Mar 4, 2021
Big Data Marketing ROI Marketing Technology Data-driven Marketing eCommerce Data Visualization Marketing Analytics

Marija Traut

5 Key Post-COVID Learnings for Automotive Marketers

Feb 25, 2021
Big Data Marketing ROI Data Integration Artificial Intelligence Marketing Analytics Data Stack

Adverity

7 Building Blocks of Good Data Governance

Feb 23, 2021
Marketing ROI Data-driven Marketing Marketing Analytics

Craig Bryant

5 Predictions for eCommerce in 2021

Jan 13, 2021
Marketing ROI KPIs and Metrics Data-driven Marketing Education How to and Best Practice Guides Artificial Intelligence Marketing Analytics

Adverity

How to Embrace the Power of Proactive Analytics

Nov 26, 2020
Big Data Marketing ROI Data-driven Marketing Education Data Integration How to and Best Practice Guides Marketing Analytics

Adverity

How to Get Ahead of the Competition with Data and Analytics

Nov 11, 2020
Marketing ROI KPIs and Metrics Data-driven Marketing Data Visualization Marketing Analytics

Adverity

7 Must-Have Metrics for Every SaaS Marketer to Drive Growth

Oct 28, 2020
Marketing ROI KPIs and Metrics Data-driven Marketing Data Visualization

Vladimir Ceric

Facebook Shortens the Default Attribution Window. What Happens Now?

Oct 1, 2020
Big Data Marketing ROI Data-driven Marketing Data Integration Marketing Analytics

Vladimir Ceric

4 Ways You Can Use Big Data to Improve Your Marketing

Aug 26, 2020
Big Data Marketing ROI Marketing Technology KPIs and Metrics Data-driven Marketing Artificial Intelligence Marketing Analytics

Vladimir Ceric

7 Ways How Augmented Analytics Tools Can Help Marketing

Aug 13, 2020
Marketing ROI Data-driven Marketing Data Integration Artificial Intelligence Marketing Analytics Data Stack

Adverity

Getting the Naming Conventions Right, with the Help of AI

Jul 2, 2020
Marketing ROI Data-driven Marketing Data Integration Marketing Analytics

Vladimir Ceric

10 Most Important Google Ads Metrics

Jun 24, 2020
Big Data Customer Experience Marketing ROI Marketing Technology KPIs and Metrics Data-driven Marketing Data Integration Artificial Intelligence Data Visualization Marketing Analytics

Adverity

How Marketing Analytics Can Help Telecoms Gain a Competitive Edge

Jun 8, 2020
Marketing ROI Data-driven Marketing Data Integration Marketing Analytics

Adverity

What’s What on TikTok - A Basic Guide for Marketers

May 28, 2020
Marketing ROI CMO Data Visualization

Adverity

Marketers in the Unknown: Where We Are and How to Move Further?

Apr 24, 2020
Marketing ROI KPIs and Metrics Data-driven Marketing Data Visualization Marketing Analytics

Vladimir Ceric

8 Key Metrics for Your Performance Marketing Reports

Apr 20, 2020
Marketing ROI KPIs and Metrics Data-driven Marketing

Christoph Bodenstein

Here's How Conversion Lag Corrupts Data Quality (and How to Fix It)

Aug 21, 2019
Big Data Marketing ROI Data-driven Marketing

Nico Carstensen

What’s Stopping You from Using Big Data to Increase Advertising ROI?

Oct 25, 2018
Marketing ROI Marketing Technology Case Study

Eugen Knippel

Fashionette Case Study: Automated Data Integration Solution

Jun 25, 2018
Marketing ROI Marketing Analytics

Neil Claydon

'Marketing ROI: Connecting the Dots with Data' Presentation at DMWF London 2018

Apr 30, 2018
Marketing ROI eCommerce Marketing Analytics

Eugen Knippel

How E-commerce Businesses Can Reduce Customer Acquisition Cost with Data

Apr 13, 2018
Marketing ROI Data-driven Marketing CMO Marketing Analytics

Eugen Knippel

Want To Make Your CEO Happy? Get Your Marketing ROI Measurement Up To Speed

Feb 12, 2018
Marketing ROI KPIs and Metrics Data-driven Marketing Marketing Analytics Checklist

Eugen Knippel

12 Important KPIs Every Marketer Should Be Measuring

Nov 6, 2017
Marketing ROI Data Visualization Marketing Analytics

Neil Claydon

Why It’s Time to Stop Worrying About Your Marketing Reports

Oct 24, 2017
Marketing ROI Data-driven Marketing Marketing Analytics

Eugen Knippel

How Marketing Analytics Can Help You Achieve Your Business Goals

Aug 14, 2017