Ready-to-use data without the headaches

Manage and monitor your data efficiently from one central hub.

Standardize your data exactly how you need it - without compromise

Leverage simple-to-use transformation templates to cover all common standardization use cases or use AI-supported scripting for more advanced use cases.

Automated data documentation

Ensure consistency between teams, campaigns, and accounts. The Data Dictionary automatically catalogs how your source metrics and dimensions are mapped for all data sources and where they are in use.

Detect issues in your data as they arise

Spot any data quality issues as they arise thanks to in-built data quality monitors.

Define custom rules for monitoring your data according to your specific business needs.

Report on data quality with data quality scores

See what impact data quality issues are having on your overall data quality and prioritize accordingly.

Easily spot duplicates and ensure compliance with company standards via the all-new dedicated Data Quality page.

Scale with confidence

With bulk editing and flexible cloning features, scale efficiently across markets, countries, and teams without painfully replicating your set-ups step by step.