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Meet the integrated data platform.

Make insights-driven decisions faster and easier with the right integrated data platform for marketing, sales, and eCommerce teams.

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Explore our platform

 

Save time and resources
Eliminate manual reporting by automating data integration from all martech platforms

 

Improve marketing performance
Optimize future campaign results with predictive insights

 

Demonstrate clear value
Get actionable suggestions on how to improve marketing ROI and drive business growth

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“We transformed our campaign performance reporting and reduced wasted time by 75%.”

Learn how Vodafone Italy managed to save half a day a week for a data team of 20+ people by automating the process of consolidating data from various sources through Adverity.

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“We enhanced the relationships with our clients and offered them valuable services that bring an improved ROAS.”

Read how Mediahub, an IPG agency, managed to reduce time spent on data management by 90%, improve the reliability of client reporting, and build innovative data analytics solutions for clients.

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“We would never have been able to calculate our ROAS before Adverity.”

Learn how Cars.com increased return on ad spend by 100% and doubled the number of sales leads sent to their dealer partners with fully automated data integration and rich insights.

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What customers and analysts say

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"Adverity is our go to platform for marketing reporting and analytics."

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"Adverity became an essential tool in our data chain, very powerful and flexible."

 

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Listed in Gartner's 2020 "Cool Vendors in Marketing Data and Analytics"
77% of marketers who strongly identify as analytically mature say they have yet to achieve a unified view of marketing performance

 

Find out more about data capabilities and aspirations of marketers in part two of our Marketing Analytics State of Play 2022 report

Read report

Selected Resources

Research
Marketing Analytics State of Play 2022: Challenges and Priorities
In our latest research on the current state of affairs in marketing analytics, we uncover the challenges and priorities analysts and marketers are facing, and how they can address them in 2022.

Online Download

eBook
How to Use Smart Data to Deliver a Higher Marketing ROI
Unlock the True Potential of Your Data With Data-Driven Marketing to Make Better Decisions.

Online Download

Blog
What is Multi-Touch Attribution and why do third-party cookies matter?

April 13, 2021 1 PM

At the moment everybody seems to be talking about the death of third-party cookies and multi-touch attribution. But what is attribution modeling and why are third-party cookies so important?

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eBook
The Definitive Guide to ETL & Data Integration for Marketers
The Backbone of Modern Marketing Data Analytics.

Online Download

Roundtable
Your Guide to Marketing in 2021 and Beyond: A Perfect Storm of COVID and Cookies

August 4, 2021 12 AM

  Online
  English
Guest speaker Tina Moffett, Principal Analyst at Forrester, joins Adverity CEO Alexander Igelsböck and CMO Harriet Durnford-Smith to discuss what marketers should be doing now to measure performance...

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Case Study
iProspect Drives Client Strategy with Predictive Analytics
By employing Adverity's AI-powered analytics features, the team at iProspect Canada is now able to deliver valuable and proactive ad performance insights to a wide range of clients.

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Adverity Bitesize
The First Step to Marketing Effectiveness

May 7, 2020 12 AM

  Online
  English
Implementing APIs to easily access your marketing data.

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Blog
Facebook Shortens the Default Attribution Window. What Happens Now?

October 1, 2020 2 PM

Facebook announced they will change the default attribution model for ad conversions from 28 to just 7 days. Here’s how this affects your marketing operations. In the barrage of crazy news we’ve been...

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For other resources made for ambitious and curious marketers, visit our Resource Center.

Visit the Resource Center

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