For brands
Two teams, one set of numbers
One glossary built from both teams’ definitions, reporting finance accepts, and every new colleague learning the numbers from day one.
Answered with Adverity Atlas
One team counts revenue at order, the other at shipment, a 4% difference this quarter. Finance has approved revenue at shipment, and switching the first team's reports is ready for your approval.
The goal
Bring both marketing teams onto one set of numbers
Both teams’ definitions captured, one agreed, and reporting the combined company can use.
What you can do
One way of counting, for the whole company
One glossary from both teams
Every definition captured from both sides, and one agreed for each metric.
Reporting finance accepts
Combined reporting on the definitions finance has signed off.
New colleagues up to speed
Anyone can ask how a number is calculated, and get the answer with its source.
One dashboard for the combined team
Built on the agreed definitions, so both sides read it the same way.
Questions, answered
Book a demo
Can we start with the data each team has today?
Yes. Adverity Atlas reads both sides as they are, and the agreed definitions sit on top.
Who decides which definition is used?
Your team does. Adverity Atlas shows both side by side and applies the one you agree.
Can people from both teams use it?
Yes. Each person sees what their role allows, and everyone works from the same definitions.
Report as one company
Connect both teams’ data and see their definitions side by side.