Product updates / Bring Your Own Storage with Snowflake
Bring Your Own Storage with Snowflake
Product update: May 8, 2025
Author: Dayo Fordah

Integrate your Snowflake warehouse into Adverity
All ingested data and downstream data management actions - such as transformations and data monitoring - can now be stored in your warehouse. Here Adverity acts as a data platform that sits on top of your warehouse and provides you with fast access to business-ready data. You can leverage all Adverity features including:
- Automated data mapping
- AI-powered transformations
- Automated data monitors
- Shareable insights to BI tools and other downstream software/apps
- And much more...
Streamlined data pipelines and easier data management
BYOS provides you with a greater amount of flexibility and control when it comes to managing the data pipeline efficiently and unlocks use cases.
Teams are also better equipped to comply with a wider range of business security and data ownership policies regarding data storage.
In terms of data governance, non-technical users can access and query data from Adverity as a central source of truth without requiring full warehouse access.
Furthermore, there is no longer an additional requirement to assign the Snowflake destination to your datastream(s) to load your data into your warehouse.
If you're an existing customer who wishes to take advantage of this feature, please reach out to your Account Manager.