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Top 3 Data Challenges Facing the C-Suite in 2021

It’s a tough life at the top. Working in the C-suite comes with a lot of pressures, and according to our latest research, C-level marketers and analysts are twice as likely to identify and...

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    ETL CLEAN DATA STACK DATA INTEGRATION DATA HARMONISATION DATA WAREHOUSE DATA-DRIVEN MARKETING
    ETL –  What is it and How Do I Do it?

    Feb 10, 2021 9 AM

    Adverity
    Collecting data, cleaning it, and making sense of it, is sometimes a lot to deal with. So how do you take control of data and get it to work for you? The answer is ETL.
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    MARKETING ANALYTICS MARKETING DATA ETL DATA INTEGRATION DATA HARMONISATION DATA ANALYTICS DATA VISUALISATION KPI & METRICS MARKETING DASHBOARDS DATA-DRIVEN MARKETING
    How to Get From Data Silos to Automated Insights?

    Sep 30, 2020 10 AM

    Adverity
    Learn the steps you need to make to reach increased efficiency, make data-driven decisions, and deliver even more successful marketing campaigns.
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    MARKETING ANALYTICS BIG DATA MARKETING DATA ETL DATA INTEGRATION DATA ANALYTICS MARKETING ROI MARKETING INTELLIGENCE DATA-DRIVEN MARKETING
    4 Ways You Can Use Big Data to Improve Your Marketing

    Aug 26, 2020 2 PM

    Vladimir Ceric
    Modern digital marketers have powerful tools at their disposal that can make them more effective than ever before. But there is one which can be a real game-changer: big data analytics.
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    ETL DATA INTEGRATION CASE STUDY
    Case Study: Data Integration for Digital Marketing Consultancies

    Jun 17, 2020 9 AM

    Neil Claydon
    Digital Matter is a fast-growing performance marketing consultancy, headquartered in New York City, with offices in San Francisco and Portland. As experts in managing and optimizing multi-channel...
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    ETL DATA ANALYTICS MARKETING TECHNOLOGY
    The Right ETL Tool Is Waiting for You. You Just Need to Know How to Find It.

    Sep 5, 2018 12 PM

    Mina Nacheva
    There is no point in beating around the bush: Big data is all around us and it is here to stay. This is probably not the first time you’ve heard us say that. It is true, though, and the more data...
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    ETL DATA INTEGRATION DATA ANALYTICS
    ETL & ELT: Why They’re Complementary Data Integration Solutions and Not Alternatives

    Aug 2, 2018 1 PM

    Mina Nacheva
    Now that we know what ETL is all about, it's time to add another little-known abbreviation to the bunch: ELT. Yes, it almost looks the same, too.
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    MARKETING ANALYTICS ETL
    Harness the Power of ETL to Boost Your Marketing Analytics

    Jul 19, 2018 8 AM

    Mina Nacheva
    There are a number of challenges with big data. It’s spread across different platforms and devices. What's more, it’s messy. Yes, you’re thinking what we’re thinking: That’s more than just one...
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    MARKETING ANALYTICS ETL
    What Is ETL and Why Is It Key to Your Marketing Analytics?

    Aug 22, 2017 1 PM

    Eugen Knippel
    The challenge with data is that it’s big. It’s scattered across platforms and devices. It’s messy. Yes, you’re thinking what we’re thinking: That’s more than just one challenge. But what if there...